Friends 'n Allies

Lumen

Brand Refresh Campaign

“One of the most talented and creative teams I’ve ever met.”

Dror Cedar, CEO at Lumen

ASSETS DELIVERED


- Hero Video

- Photography

- Social Edits

The sun was low and its rays were long and golden. The laughter of children brought smiles to everyone’s face as Ready swooped the gimbal across the epic view of the Bay. Three generations, happy, healthy, and all together.


It was the climax of an epic 2-day shoot, threading three of Lumen’s unique use cases across into one brand new brand anthem video with some clever match action cross cutting. A series of social edits following each character and matching lifestyle photos to boot — all rounded out Lumen’s brand refresh. 💪

STYLE

- Lifestyle

- Commercial

- U.G.C.

PREMIUM ADD-ONS

  • - Motion Graphics
  • - Food Styling
  • - Children
  • - Hair + Makeup
  • - Premium Lighting

CAMERA TECHNIQUES

  • - Gimbal
  • - Handheld

PRODUCTION SCOPE

# of days: 2

# of crew: 9

# of talent: 7

# of locations: 3

creative team

director OL’ RICHIE / d.p. READY

producer AIYANA DONSKE


still photographer ZACHARIAH EPPERSON

gaffer CLAY KERRI

hair and makeup ANTOINETTE YOKA

food stylist HUXLEY MCCORKLE

studio teacher DAWN MAURER

production assistant NOELLE MCHENRY

vfx/gfx SPENCER SIEBERT

color correction CORY BERENDZEN


cast

MARISA THATCHER • KOT TAKAHASHI • VALERIE QUADE • JACKSON AUDANT • VASILISA BADECKA

narrator KIMBERLY ADAMS


─────

Let’s make a thing! 🎬